28GRAD

BRAND IDENTITY / WEBSITE






Project


28GRAD is a well-known beach club on the Elbe in Wedel, just outside Hamburg. The project focused on giving the brand a fresh, contemporary look that reflects its relaxed beach atmosphere and summer feeling.

I developed the new branding, including graphic elements, typography, colors and the overall visual style, as well as the website UX/UI design. The goal was a digital presence that feels as welcoming as the place itself and works for both casual guests and event inquiries.

The result is a warm, modern identity and website that brings the spirit of 28GRAD online and makes it easy for visitors to plan their next day at the beach


Sector: Gastronomy
Client: dos amigos restaurant consulting GmbH, Hamburg

Role: Art Direction, Branding,
UX/UI Design , Silke Sonnenberg
Year: 2025


VISIT: 28grad.com








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