MAN TRUCK & BUS
Review of the current corporate design guidelines on topicality, meaningfulness and completeness.
Development of uniform and cross-media standards that are supposed to create a consistent brand experience across all touch points; ensuring the appearance in the field of digital / electronic media as well as across all touch points. Creation of app design guidelines that ideally reflect the brand experience.
MAN Truck & Bus AG is the largest company of the MAN Group and one of the leading international suppliers of commercial vehicles and vehicle transport solutions, headquartered in Munich.