MAN TRUCK & BUS
PITCH
![](https://freight.cargo.site/t/original/i/e0126b1fb66d37d1e1a9de8aa135b1c734e37c02c97820022c4b08f649f9c596/scene_MAN-01.png)
![](https://freight.cargo.site/t/original/i/e9b2549ed2647ff740e6562c673e559e6bd14304732037b2ea51a4e3b23a2f58/scene_MAN-02.png)
![](https://freight.cargo.site/t/original/i/9c7b6886156ea45bc5a8c2f3cffa99d0b964e9c440943f154eb6edb1e070bb6b/scene_MAN-04.png)
Project
Review of the current corporate design guidelines on topicality, meaningfulness and completeness.
Development of uniform and cross-media standards that are supposed to create a consistent brand experience across all touch points; ensuring the appearance in the field of digital / electronic media as well as across all touch points. Creation of app design guidelines that ideally reflect the brand experience.
MAN Truck & Bus AG is the largest company of the MAN Group and one of the leading international suppliers of commercial vehicles and vehicle transport solutions, headquartered in Munich.
Sector: Automotive
Agency: wirDesign, Braunschweig
Client: MAN Truck & Bus AG, München
Role: UX/UI Design, Silke Sonnenberg
Year: 2018
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