VOLKSWAGEN FINANCIAL SERVICES

BRAND PORTAL



Project


Creation of UX / UI design, user workflows and consistent design patterns. Based on the branding of the Volkswagen AG website, the task given was to design a simple user interface and a clear structure for the large number of contents. In addition, various entry and filter options for the individual markets and brands were to be created.

The brand portal contains all information about the Volkswagen Financial brands, designs, country-specific applications and links to relevant tools that contribute to a consistent use of design. The portal addresses marketing employees, designers, members of the group or service providers.
Volkswagen Financial Services is a captive financial services provider with many years of knowledge and experience in a service environment. Its main task is to support the sales of vehicles of the Volkswagen Group.


Sector: Finance / Automotive
Agency: wirDesign, Braunschweig
Client: Volkswagen Financial Services, Braunschweig

Role: UX/UI Lead Design, Silke Sonnenberg
Year: 2019





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